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High Impact Business Development: 6 Big Ideas That Will Get You More Work

By Ken Tichacek, Associate AIA, Senior Consultant and Seminar Leader for PSMJ Resources, Inc. and The Proposal Doctor

Thursday, June 7, 2012

10am - 11am PT / 11am - 12pm MT / 12pm - 1pm CT / 1pm - 2pm ET

There always seems to be some new "flavor of the month" when it comes to finding ways to bringing in more work for professional service firms. The market is flooded with countless books, blogs, newsletters, webinars, seminars, speeches, and séances on the topic and, in today's heated competitive environment, it is only natural for folks to gobble that stuff up.

The problem is theories and fads don't bring in more work. The only way to do that is the old fashioned way - hard work and the application of powerful and time-tested business development principles which seem to get lost in all the clutter these days. What has changed - dramatically - are the tools which are available to help you apply those time-tested principles in powerful new ways. That is what this meat-and-potatoes webinar is all about.

Ken Tichacek will cut through the fads and the clutter to present these six simple, yet powerful, ideas:

  1. Be different, real different
  2. Have something to say
  3. Chase less, win more
  4. Solve the essential problem
  5. Go about your business like it's a business—or perish
  6. Change and then change some more

This webinar is just the ticket for you if you want to stop running around in circles chasing new work and actually win the work you need to get. The presentation will be chock-full of stories and case studies that will show you how to use these six powerful ideas as the backbone of a business development program that works.

Ken Tichacek is best known today as a senior consultant and seminar leader for PSMJ Resources, Inc., the world's leading authority, publisher, and advisor on the effective management of A/E/C firms. In that role, he works with scores of firms across the United States and Canada to devise and carry out intensely client focused business plans and to bring in more work. Many of those firms call upon his Proposal Doctor service to achieve remarkable rates of success in their proposals and interview presentations.

Ken is a much-sought-after speaker for the Society for Marketing Professional Services (SMPS), the AIA, ACEC, and other leading professional organizations. He is an active and closely followed blogger, and a regular contributor to PSMJ's AE Marketing Journal. Ken holds a Bachelor of Architecture degree from the Illinois Institute of Technology and received advanced training in urban and regional planning at the University of Illinois at Urbana Champaign.

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